标签归档 上海中低端龙凤

Hot Search: Will you speak out bravely when the truth is wrapped in interests?


Special feature of 1905 film network Directed, producer and starring, the film will be released nationwide this Friday (December 1st). Previously, this film won the "Most Expected Feature Film Award" at the 36th China Golden Rooster Award Domestic New Film Exhibition, which attracted much attention and expectation from the audience.



The film tells the story that the explosive articles created by Chen Miao (Zhou Dongyu), the editor-in-chief of the media, rushed to the hot search, but caused the female student of the party "bully" to jump off the building. However, a sexual assault case that was accidentally involved in the follow-up made Chen Miao’s partner He Yan (Song Yang) and investor Peng Yue (Justin) involved in it one after another. Public opinion has turned many times, what kind of interest chain is hidden behind the incident, and a public opinion war for the weak has started.


Movies have greater social significance for the current media environment, because the media environment we are in is becoming more and more one-sided, and the fragmented truth replaces the complete truth. At the same time, everyone can speak, seemingly speaking every word independently, but it may also be inadvertently used as a gun.


Public opinion is reversed, and watching movies is like watching reality.


What is "public opinion reversal"? After the release of a news event, network public opinion broke out, new information emerged one after another, the wind direction of public opinion changed constantly, the personnel of the parties reversed, and so on. In the end, this news event disappeared in this post-truth era, making people unable to remember or remember the original appearance of the event.


Xin Yukun, the director, caught this frequent network phenomenon and showed the logical chain behind it to the audience. The film Hot Search tells a story of constant reversal with a dramatic effect, and the "reversal" here is not in the sense of genre, but in the sense of public opinion.



The story revolves around Chen Miao (Zhou Dongyu), the editor-in-chief of the media. She is well versed in the traffic code in the Internet era. In order to gain fans and attract investment, she planned many explosive articles and concocted a topic of bullying on campus for girls, which caused the public to have a cyber storm about "bully" Zhang Xiaosui (ornaments), but indirectly led to Zhang Xiaosui’s suicide by jumping off a building.



At this time, Chen Miao accidentally discovered the help information sent by a female student and involved a sexual assault case. The "public opinion reversal" war behind the hot search began, and a group of self-media people relied on the power of words to confront the capital power.


As the beginning of the film, it has already pulled out a very complicated social reality, but the whole truth has to be reversed several times. From the fierce confrontation between characters, it seems that we can see the crisscross of "swords and shadows". In the confrontation of each word, there is no absolute truth, only rumors and truth are constantly intertwined, bringing waves of confrontation.



The best thing about Hot Search is that it deeply dissects the "public opinion reversal" that has become the norm in recent years, and puts the whole process of making hot search on the table to tell everyone why it is sometimes so difficult for victims to speak out.


The law of communication is used and the battlefield of public opinion is formed.


Seeing this film, many viewers will definitely think of the previous and recent Hong Kong drama "The News Queen" and other film and television works. In fact, they all have a common feature that they are concerned about media ethics. The difference of Hot Search is that it not only pays attention to cyber violence, but also pays attention to journalistic professional ethics. It tells a complete, vivid and intuitive story about how the media, especially the online media, affect the generation of public opinion and public opinion.


In the film, a large number of tactics implemented by Chen Miao in the field of public opinion use the propagation laws such as "agenda setting and silence spiral". Combined with the plot and context of the film, it can make the audience understand — — What rules have shaped the public opinion environment in our lives?


For example, Zhou Dongyu plays Chen Miao in the film. She mentioned a very important keyword called "agenda setting", which means that the media greatly enhanced the importance of a news event in the audience’s mind by reporting it intensively or continuously. Today, our media structure is also changing, and more and more reports on current hot spots have emerged from the media, which has improved the timeliness and diversity of news.



On the other hand, the "gatekeeper" mechanism of news has also been weakened to some extent. "Reporting" focuses on showing facts, while "commenting" focuses on showing opinions and leading public opinion. The journalism involved by non-professional organizations and non-professional journalists is gradually deviating from those basic journalistic ethics and professional ethics. It has become an indisputable fact that news rationality and responsibility are sidelined and news perspective is skewed in the new media situation.


In addition, there is the law of "silence spiral" that is often mentioned in the film. In general, "silence spiral" refers to the fact that one party’s silence makes the other party more and more powerful, which leads people to dare to be angry even if they are obviously unfair. Just as the "victim" Zhang Xiaosui’s mother kept her mouth shut about the truth about her daughter’s victimization because of her outdated concept, other victims were also silent at the beginning, and the powerful abusers also used the water army to bring rhythm online, making the victims at the bottom speechless.



However, with the continuous fermentation of public opinion, "anti-spiral silence" has also emerged. It is easier to be noticed that people who hold opinions contrary to public opinion, but their comments will make the people who hold public opinion defect. When a victim is willing to stand up and speak out, more and more people will stand up and speak out, which will condense into the power of public opinion storm. This is also the touching place of this film. Women help women, try their best to save each other and save themselves, and defend the truth and conscience of the world.



Guo Chaoren, the former president of Xinhua News Agency, once encouraged reporters in four words: "There are thousands of properties in the pen, there are disloyalty and treachery in the pen, there are rights and wrongs in the pen, and there are lives in the pen." These four sentences are still four proverbs in today’s media environment!


In today’s internet age, behind every hot search is a struggle for people’s attention, for attention, and for emotion and recognition. Unconsciously, ordinary people have become the targets of being used. The film Hot Search not only reveals the truth in the current new media environment, but also brings us some warnings: online public opinion can destroy a person, but fortunately, brave and sincere voice can also save the next person.


Murong Xuecun: China’s online literature in the past ten years is mostly mediocre.


  In 2003, because I wrote a film "Chengdu, Please Forget Me Tonight" on the Internet, "Murong Xuecun" was born and became a smash hit.


  In 2005, after several novels were published one after another, "Murong Xuecun" suddenly fell into silence, and it was not until three years later that his new work "Forgive me, the world of mortals is upside down" was released. Some people say that this is a "secret history of rivers and lakes" about redemption and depravity, and it is another knife to seal the throat after "Chengdu, please forget me tonight"; Lu Jinbo, Murong Xuecun’s longtime friend and publisher, even refused to publish the novel because he thought it was "hopelessly dark".


  This topic is written and illustrated by our Shanghai correspondent Liu Fang.


  Content introduction:


  A little boy from a poor village and family, through his own hard work, finally completed his father’s last wish and was admitted to the university law major. After graduation, he became a well-known lawyer in an open city with a very developed economy, and often appeared on local TV programs. He was the guest speaker of a famous legal column, either teaching legal knowledge or answering various legal questions raised by the audience, and became a public figure in the city … However, such a career is thriving.


  This is a "big dream of the world of mortals" described in Forgive me for the upside down of the world of mortals. Sin, conspiracy, depravity, snobbery, hypocrisy, cruelty, vicious, dirty, reserved, kind, stubborn … All kinds of characters are colorful and lifelike.


  Being criticized by friends for "falling" Murong Xuecun responded-


  I have been killed by the world and become a bad person.


  Guangzhou Daily: It has been as long as three years since the last work. Where have you been and what have you done in these three years? What directly gave birth to this new work?


  Murong Xuecun: In 2005, after writing Most People Died of Greed (called Eden Cherry when it was published), I got lost. I didn’t know what to write or how to write for a long time. Later, I went to Lhasa, became a vegetarian, studied, sat in a daze opposite the Potala Palace every day, and went to Changsha to host the emotional hotline for four months. Finally, I couldn’t stand the hustle and bustle of the secular world, and returned to Lhasa, then went to Sanya and Qingdao, and made several round trips. The trip was more than Wan Li. During this time, I have written more than a dozen novels, ranging from almost 60,000 words (a martial arts novel named "Loulan Mingyue") to nearly 10,000 words, but unfortunately I have not finished. One day, while chatting with my friends, I had an impulse to say that I wanted to write an out-and-out bad guy. When I got home, I started again, but I didn’t expect it to be finished.


  I majored in law in college, and I’ve always wanted to write a novel on legal subjects for so many years. After I finished writing Chengdu in 2002, I wrote about 20,000 words, which was also a lawyer’s story, named Justice. Later, the computer hard disk crashed, and I couldn’t find those 20,000 words anymore, so I lost interest in writing. I think it’s still very interesting to pick up this topic now. Of course, "Forgive me for the upside down of the world of mortals" is not "Justice". The protagonist in "Justice" is a good lawyer with ideals, dignity and full of blood, while Wei Da in "Forgive me for the upside down of the world of mortals" is an incorrigible villain. This probably reflects my own mentality: after six years, I have become a bad person myself.


  Guangzhou Daily: You had an argument with your friend and publisher Lu Jinbo on the Internet about this book. He said that your new book is too dark and inhuman, "almost abnormal", and you can only sell 100,000 copies at most. What do you think of this statement? Do you care about the sales of your works? I heard that you are a "bookseller" of this book? Will your works do this in the future?


  Murong Xuecun: There is something wrong with Lu Jinbo’s understanding of "human nature". Human nature has always been good and evil, and there are no 100% good people and no 100% bad people. Flesh and blood are born of human fireworks, so it is natural to provoke human dust. The world is vast, and there are no spotless saints. Saints are also made of meat, and they also have carnal selfishness, not to mention our mortals.


  The focus of my argument with Lu Jinbo is not the sales volume, but the value of this book. There is little difference between 50,000 copies and 100,000 copies in my eyes, but I can’t stand him saying that my years of hard work are useless.


  I run this book by myself, which is only a temporary expedient. My career is not business, but novel creation.


  Lu Jinbo’s Criticism of Murong Xuecun’s "Degeneration"


  Forgive me for turning the world upside down


  It’s dark to despair.


  Why is "Chengdu, Please Forget Me Tonight" a great work, and all versions can sell nearly one million copies together, because it is human nature and sensational; And then "Heaven to the left, Shenzhen to the right", has been relatively cold, like reportage; "Eden Cherry" began to be paranoid, but it was almost abnormal in "Forgive me for the upside down of the world of mortals"-you will never see a good man, a little kindness, a little emotion, a little integrity and a little courage in the book. To sum up, Lu Jinbo came to the conclusion that "Forgive me for the upside down of the world of mortals" is indeed a desperate novel, so he only gave a poor first print run of 100,000 copies.


  Talking about new works:


  The protagonist is so gloomy that even senior lawyers feel shocked.


  Guangzhou Daily: I heard that you have thought of many names for your new book?


  Murong Xuecun: It was originally called "Whose heart is not soft". In fact, I like the name "Dressed all over the city" best. It is tough, atmospheric, and has a strong character-the water is rustling and the west wind is cold, and the clothes are like snow. But when soliciting opinions on the Internet, most readers read it as "devil wears prada City". This is not my intention, because I was afraid that others would misunderstand me, and I changed my original name when I published it. The name "Forgive me, the world of mortals is upside down" has the meaning of repentance, and it is also a bit disappointing to wake up and see through the world, but this is only my wishful thinking. In fact, people like Wei Da will not repent.


  Guangzhou Daily: You gave Chengdu, please forget me tonight a low score of more than ten points. How many points can you score for the new work?


  Murong Xuecun: When I wrote Chengdu, I was still young, and I handled many plots and relationships very immature, while Forgive me for the upside down of the world of mortals is much more sophisticated. The protagonist of this book is a lawyer with a gloomy mind, alert and cunning, some of which are thrilling for even senior lawyers.


  I wrote four novels. Looking back now, these four works are not good works, but I have been making progress. Compared with Chengdu, the story of Forgive me, the world of mortals is upside down is more vivid, and many printers were fascinated when it went to press. For me, this is the highest reward. Scoring at such a time is all a joke. I don’t think the new work will be graded. The merits and demerits are all judged by readers.


  On Mao Dun Literature Award;


  It was a joke that failed Mao Dun.


  Guangzhou Daily: Not long ago, you just "bombarded" Mao Dun’s literary prize and thought it was "opaque", so you won’t want it if it is awarded to you.


  Murong Xuecun: Most foreign literary awards are undertaken by independent non-governmental organizations, and the awards are more convincing. The Mao Dun Literature Award is a joke. I posted its selection regulations online the other day. It’s hard to imagine that it has such a trite guiding ideology. It’s really a shame to Mao Dun.


  Guangzhou Daily: Why are you so secretive about your original name and experience? You seem to have said that you don’t plan to get married and have children in your life. Tell me about your love view.


  Murong Xuecun: The author doesn’t need to sell his privacy, just create honestly.


  I am a particularly selfish guy. I am only loyal to myself all my life. I don’t want to spend time shopping with anyone or patiently coax her when she is unhappy. My ideal life is a life of "no wife, no unit". As long as it doesn’t break the law, it’s out of the control of the heavenly king Lao Tzu.


  I have always been suspicious of love. If there is such a thing as "love" in the world, it should be the most beautiful and best emotion, and it will last forever, and it will not be blocked by mountains or discolored by time. In reality, such feelings don’t exist at all, so I often say: it is better to believe in the kitchen god than to believe in love.


  Talking about literature:


  It is nonsense to say that novels should read "serious literature"


  Guangzhou Daily: Some people say that your novel is not elegant. In your opinion, what is the standard of a good novel?


  Murong Xuecun: A novel is supposed to be good-looking, and it is an ability to tell a wonderful story. Some unreliable critics in China emphasize "pure literature" and "serious literature". It seems that only obscure novels are good novels, but they are nonsense. If you must be ugly to "enter the room", then this hall is not enough, and this room is not enough.


  Guangzhou Daily: You became famous on the Internet and were regarded as an "online writer". How do you evaluate the online literary creation in the past 10 years?


  Murong Xuecun: I’m not a writer, just an online writer. In China, "Writer" is a professional title. I refused to join the Writers Association. Without a writer’s certificate, I had to call myself "Writer". But I don’t think they have anything clever at all. The internet is my spiritual hometown, and writing novels on the internet has its own pleasure. Today, there are many authors and works on the Internet, and genre novels are beginning to appear, but so far there has not been a really good novel. The writers’ attitude is too casual, the writing is too rough, and there is no imagination. Most of them are mediocre works. But given space, there will be good works.

Editor: Li Erqing

Eat it laxatively, reduce fire, and strengthen the spleen and stomach … This list of Chinese New Year fruits will definitely be used in your home.

The Spring Festival is getting closer and closer. Have you started shopping for new year’s goods?

When it comes to things to be prepared for the New Year, fruits after a meal must be indispensable.

Moreover, this fruit is well chosen, which helps to relieve discomfort such as excessive internal heat, constipation and indigestion. Even relatives and friends should praise you when they visit.

Today, Xiaobian presents you with a list of health fruits. It is right to buy the fruits for the New Year.

Small expert in relaxing bowels: pitaya and apple.

1. Pitaya

Every meal in the New Year is big fish and big meat. Many people are prone to indigestion and constipation, so try the dragon fruit as a "laxative expert"!

Pitaya can relieve constipation, mainly because it is rich in dietary fiber, which can promote intestinal peristalsis and relieve constipation.

Generally speaking, every 100 grams of white-hearted pitaya contains about 2 grams of dietary fiber, and the well-known laxative fruit banana can only reach 1.2 grams. Reminder: Although pitaya is sweet and delicious, it helps to relieve constipation, but don’t be greedy. A medium-sized pitaya has the same calories as a bowl of rice (red pitaya has higher calories), especially for diabetics, so you must eat less.2. AppleAlthough apple looks plain, its laxative ability can’t be underestimated!Apples are rich in pectin, which is a water-soluble dietary fiber. After it enters the intestine, it will absorb a lot of water, which not only keeps the intestine lubricated, but also increases the water content of the stool, softens it and plays a laxative role.

It is worth noting that apples are eaten raw and cooked differently. Raw food can relieve constipation, while cooked food has astringent and antidiarrheal effects.

Therefore, it is suggested that friends with constipation can eat more fresh apples, and friends with diarrhea had better cook the apples to reduce the irritation to the stomach.

Small helper for reducing fire: grapefruit and sugarcane

1. Grapefruit

Winter is the market season of Shatian pomelo. At this time, the pomelo meat is crisp, sweet and delicious, and it is full of water. After a meal, it is easy to digest and get tired.

Pomelo meat is not only delicious, but also has high nutritional value. Traditional Chinese medicine believes that it is sweet and sour, cool in nature, and has the effects of invigorating stomach, eliminating phlegm, clearing heat and reducing fire.

Special reminder: grapefruit should not be eaten during medication! This is because grapefruit contains bergamot, which inhibits the activity of cytochrome enzyme, which plays a key role in drug metabolism. If you eat grapefruit while taking medicine, it may affect drug metabolism, make the drug effect too strong and even cause drug poisoning. Therefore, it is best to read the instructions when taking medicine, or directly avoid eating grapefruit at the same time.2. SugarcaneUnexpectedly, sugarcane, known as the "sugar water warehouse", turned out to be a good hand at clearing away heat and reducing fire!In winter, the climate is dry, the human body is prone to water shortage, and the skin is often dry and peeling. Sugarcane can nourish and moisten dryness and replenish body moisture.Moreover, Chinese medicine believes that sugar cane enters the lung and stomach, which can clear away heat and promote fluid production, nourish the lung and moisten dryness, especially for people with lung heat cough and dry stool. However, sugar cane is high in sugar content and cold, so it is not suitable for people with diabetes, spleen and stomach deficiency and stomach pain.

Special reminder: beware of moldy sugarcane!Moldy sugarcane will produce a neurotoxin, which will damage the central nervous system and digestive system of human body. After eating moldy sugarcane, people may have nausea, vomiting, abdominal pain, diarrhea, etc. In severe cases, it may lead to nervous system poisoning. Tips: If you find that sugarcane meat turns light red, light brown, or has spots and patches, or feels sour, moldy and distiller’s grains, you can’t eat it any more.Little assistant for strengthening spleen and stomach: oranges, papaya1. orangesOranges are cool, sweet and sour, and have the effects of promoting fluid production to quench thirst, appetizing and invigorating qi. In addition, orange peel also has the effect of strengthening the spleen. If you have poor appetite, you can boil water with orange peel to help stimulate your appetite and relieve stomach discomfort. If a meal feels greasy, you can eat an orange after the meal to get rid of it.

Special reminder: when peeling oranges and eating oranges, don’t touch balloons without washing your hands after eating oranges! Aromatic hydrocarbons are hidden on the skins of oranges, oranges, lemons and other citrus fruits. This substance has strong solubility in rubber, which will swell when it comes into contact with balloons, resulting in the thinning of the balloon surface and the increase of stress. Uneven pressure inside the balloon will lead to explosion.2. PapayaThere are two kinds of papaya: green papaya and cooked papaya. We often eat cooked papaya, the flesh is red or yellow, and it is soft and sweet when we bite it down. Traditional Chinese medicine believes that papaya is cold and sweet, which can dispel dampness and stomach, promote digestion and relieve stagnation, nourish spleen and lung, relieve summer heat and quench thirst, and is known as "the fruit of all benefits", "the king of fruits" and "the melon of longevity". more importantly,Papaya contains a unique papain. When eaten with meat, it helps the human body to decompose meat protein and promote digestion.Therefore, eating too much meat and eating papaya can help digestion. In addition, it can also prevent gastroenteritis, gastric ulcer, indigestion and other gastrointestinal discomfort.

Reminder: The carotene in papaya is very high. Eating too much at once will easily make the carotene yellow and turn into "Minions". It is suggested that you should not eat more than 100g of papaya at a time (about half a medium-sized papaya). Papaya glycoside contained in papaya can increase uterine contraction, which is not suitable for pregnant women, and it is best not to eat it for people with allergies and physical weakness. The pictures in this paper are all from Yitu. com.

Source: Health Daily Push

Reporting/feedback

What does a car sauna mean?

Car sauna is an innovative way of car washing, which uses high-temperature steam sauna to clean cars. Compared with the traditional car washing method, car sauna has excellent disinfection and sterilization effect, which can completely remove bacteria and dirt in the car, thus maintaining the health of drivers and passengers.

When choosing a car beauty shop for car sauna service, the owner should ensure that the business has relevant equipment, technicians and venues. After the sauna process is completed, it is recommended to use skin care products such as automotive interior brightening agent to moisturize the automotive interior. In addition, after the sauna in the car is completed, it needs to be dried to ensure that the water vapor is completely dissipated before driving.

After full recovery, how will the tourism industry go in the future?

21st century business herald reporter Gao Jianghong reports from Beijing.

Affected by the continuous release of travel demand, macroeconomic improvement and favorable policies, the tourism market has ushered in a strong recovery.

On September 2nd, Dai Bin, president of china tourism academy, pointed out at the Tianjin 2023 Global Travel Agents Conference that the tourism economy in 2023 has entered a new channel of all-round recovery with "steady development, accelerated recovery, rising volume and price, and booming supply and demand". "Multiple, multidimensional and continuous data show that the tourism economy has irreversibly moved from depression to recovery." Dai Bin said.

According to china tourism academy’s calculation, the number of domestic tourists in the summer of 2023 (June-August) reached 1.839 billion, accounting for 28.1% of the number of domestic tourists in the whole year; Domestic tourism revenue reached 1.21 trillion yuan, accounting for 28.7% of the annual domestic tourism revenue. The performance of the summer tourism market has greatly boosted market confidence, but Dai Bin also reminded the market and the government to pay attention to the phenomenon that the effect of consumption promotion policies will decrease and the market growth rate will slow down after the short-term inhibitory demand is released in the future, as well as the possible structural problems and long-term risks.

The characteristics of concentrated travel on holidays are remarkable.

Since the beginning of this year, the strong demand side has promoted the recovery of the tourism market, and concentrated travel on holidays has become a prominent feature of domestic tourism, setting off wave after wave of tourism upsurge. Following the hottest May 1st and Dragon Boat Festival in the past five years, the domestic tourism market has ushered in the hottest summer vacation in the past five years. According to the data of China State Railway Group Co.,Ltd., during the summer vacation in 2023 (July 1-August 31), the national railways sent 830 million passengers, which was a record high. According to data from the Civil Aviation Administration, 130 million passengers were transported by civil aviation during the summer vacation, an increase of 7.4% over the same period of the summer vacation in 2019.

Specifically, parent-child travel, as a major force in summer tourism, returned strongly this summer. According to the 2023 Summer Travel Market Report, the order volume of parent-child travel tickets increased the most, increasing by more than 50% compared with 2019. Similarly, there is also a research tour, and the data shows that the number of applicants for research has tripled compared with last year. In addition, hotel vacations, sports performances, and immersion night trips have also become hot spots for summer vacation consumption.

Policy support and transportation capacity recovery enable the recovery of inbound and outbound tourism, especially outbound tourism. Up to now, the Ministry of Culture and Tourism has released the list of outbound group tours and "air tickets+hotels" three times. The latest list released on August 10th includes 78 countries including Japan, South Korea, the United States, Britain and Australia, and the number of countries and regions where outbound group tours have resumed has increased to 138. At the same time, international flights are constantly recovering. According to the data of the Civil Aviation Administration, the passenger traffic on international routes in the first half of the year has recovered to 20% in 2019, and the international passenger traffic in June has recovered to 40% in the same period in 2019.

Therefore, this year’s outbound travel ushered in a significant rebound. According to the "Big Data Report on Outbound Tourism in the First Half of 2023" released by china tourism academy, outbound destinations received a total of 40.37 million mainland (mainland) tourists in the first half of the year; Among them, short-distance outbound travel took the lead in recovery, and more than 90% of tourists were concentrated in Asia. In the first half of the year, most of the popular areas for outbound travel were East Asia and Southeast Asia. Popular destinations included Hongkong, China, Macau, China and Taiwan Province, China, accounting for nearly 80% of outbound tourists. Thailand, Japan, South Korea, Singapore, Malaysia and other neighboring countries have also maintained a high degree of enthusiasm, and long-distance outbound travel in developed countries such as Europe and the United States has recovered rapidly.

During the summer vacation, the popularity of outbound travel continued. According to Ctrip data, as of August 23, the number of cross-border flights in summer has recovered by nearly 50% compared with the same period in 2019, and the outbound travel with the group in summer has increased by nearly 60% compared with the previous two months, among which the orders registered by parent-child families accounted for 52%, which was 46% higher than that of domestic parent-child orders.

Most analysts are optimistic about the future direction of tourism. China tourism academy is also optimistic about the upcoming Mid-Autumn Festival, National Day holiday tourism and year-round tourism. Capital Securities also believes that with the accelerated resumption of international flights, the expansion of the destination of outbound travel teams, and the upcoming Mid-Autumn National Day holiday, the demand for outbound travel is expected to be further restored, and the popularity of domestic Zhou Bianyou and short-distance travel is expected to continue.

The overall recovery of inbound tourism is still weak.

Although the overall recovery of tourism is clear, the tourism industry still faces some problems and risks. Among them, there is still a gap between the recovery of inbound tourism and expectations.

Dai Bin pointed out that the epidemic has broken the online and offline market equilibrium, and the traditional offline tourism ecosystem, especially the inbound tourism services, has been greatly impacted and deeply affected.

Since the COVID-19 epidemic spread in the Spring Festival of 2020, China’s inbound tourism market has suffered a cliff-like decline. In that year, China received a total of 27.47 million inbound tourists, down 81% year-on-year. During the three years of the epidemic, inbound tourism was seriously affected. According to china tourism academy, from 2020 to 2023, the number of inbound tourists decreased by about 370 million, and the international tourism income was lost by about 362.06 billion US dollars, equivalent to RMB 2.41 trillion.

Since the beginning of this year, the number of inbound tourists in China has been slowly increasing, but the overall recovery of inbound tourism is still weak. According to industry insiders, the main limiting factors are the air transport capacity that is still recovering, the convenience of visas, and the biased reports of overseas media that affect tourists’ perception.

However, Sun Bo, chief marketing officer and executive vice president of Ctrip Group, has confidence and expectation for the development prospect of inbound tourism. He told the Global Travel Agents Conference that foreign tourists’ curiosity about China’s cities and scenery is booming, and with the continuous introduction of favorable visa policies and the continuous recovery of international flight capacity, inbound tourism will surely usher in a comprehensive recovery.

Dai Bin believes that tourism policy should shift from short-term market recovery to long-term high-quality development, and pay close attention to the transmission of macroeconomic fluctuations to the tourism sector. Dai Bin reminded all localities to combine the analysis of the quarterly economic situation in the fields of culture and tourism, judge the problems that may be revealed after the slowdown of market growth in advance, and formulate reserve policy plans to ensure the "reasonable growth in quantity and effective improvement in quality" of the tourism economy.

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Durant was retired with at least three jerseys? This is a fable. Is Thunder the first to disagree?

Durant is one of the greatest scorers in NBA history and one of the most influential stars in active service. He once played for four teams: Thunder, Warriors, Suns and Nets, and each team left its own glory. Some people think that Durant’s jerseys should be retired by all three teams in recognition of his contributions and achievements. But is it really possible?

First of all, we should make it clear that retiring jerseys is not an easy task. It requires not only the consent of the players themselves, but also the approval of the team management, and even the feelings of the fans. Retired jerseys are the highest honor and the greatest respect. It means that the players have an indelible position and influence in that team, and it also means that the team has deep feelings and trust for the players.

So, Durant in the four teams, which team is most likely to retire his jersey? I think the answer is the Nets.

The Suns are Durant’s current team and the team he was traded to join. Durant showed his charisma and superstar strength in the Nets. He led the Nets to the Eastern Conference finals and created amazing data and performance in the confrontation with the Bucks. Although he didn’t win the championship in the end, Durant has won the admiration and love of all the staff and fans of the Nets. If Durant can remain healthy and at a high level in the Nets and lead the Nets to win the championship, then it is very possible that his jersey will be retired by the Nets.

Secondly, the Warriors may also retire Durant’s jersey. After all, Durant spent the most brilliant three seasons of his career in the Warriors. He helped the Warriors win the championship twice in a row and won the finals MVP twice. He played a historical level of efficiency and firepower in the Warriors, and also made the Warriors a dynasty-level team. Although Durant caused some controversy and dissatisfaction when he left the Warriors in 2019, Warriors management and coach Cole expressed their gratitude and respect for Durant and hinted that he might retire his No.35 jersey in the future.

Finally, Thunder is the last team to retire Durant’s jersey. Although Durant played the first nine seasons of his career in the Thunder and led the Thunder to the finals, he left the Thunder in an unacceptable way in 2016 and joined the sworn enemy warriors at that time. This move made Thunder fans and management feel betrayed and angry, and also completely broke the relationship between Durant and Thunder. Even though Durant later expressed his nostalgia and gratitude to Thunder, neither Thunder fans nor management forgave him, nor did they forget him. Therefore, it is impossible and inappropriate for Thunder to retire Durant’s jersey.

To sum up, it is a fable that Durant was retired at least three jerseys, and Thunder was the first to disagree. Durant can only win such honor in the Nets or Warriors, but it also requires him to continue to create glory and history in these two teams. Durant is a great player, but he is also a controversial player. Whether his jersey can be retired depends on his own choice and performance.

1-3! The defending champion collapsed! If Dortmund wins the final two rounds, it will end Bayern’s Bundesliga hegemony.

At 0: 30am on May 21st, Beijing time, the 33rd round of the Bundesliga in 2022-23 season ushered in a focus battle: defending champion Bayern Munich played against rival RB Leipzig at home.

In the Bundesliga standings before the game, Bayern scored 68 points in 32 games, leading Dortmund by 1 point. As long as the last two rounds of winning streak, Dortmund can only shout helplessly.

After tuchel succeeded nagel Mann, Bayern went out in the German Cup and the Champions League successively, and the Bundesliga was the last position, otherwise the season would be empty.

Dortmund had many good opportunities to secure the Bundesliga standings, but they were all ruined by themselves. At the last minute, it was a bit unrealistic to expect Bayern to make another mistake. It’s hard to stop Bayern from winning the Bundesliga for eleven consecutive championships, but if it can’t stop Bayern from winning the Bundesliga for eleven consecutive championships, it’s horrible how many times Bayern can set a new record.

Leipzig ranked third with 60 points in 32 battles. In order to maintain the qualification of the Champions League, we should also strive to get points from Bayern, but it is not so urgent. After all, the fourth Berlin United and the fifth Frejborg played one round less than Leipzig.

In this campaign, Bayern started the 4231 formation, with center Muller, avant-garde Gnabry, Mucia La and Koman, double midfielders Grecka and kimmich, four defenders Cancelo, Driget, pawar and Mazrawi, and goalkeeper Sommer. The total value of the first eleven people is 600 million euros.

Leipzig started the 4222 formation, with Nkunku and Andrei Silva as partners in the front line, with midfielders olmo and Szoboszlai ahead, haidara and Lemmer behind, four defenders hals Tengberg, Gvardiol, Alban and Simakan, and goalkeeper Dzhanis. The total value of the first eleven people is 340 million euros.

After the opening of the game, Bayern took the lead in launching the offensive. In the 17th minute, Mucia pulled the offensive, and Muller hit the door at close range, which was solved by the goalkeeper.

In the 25th minute, Mueller took the ball from the left and sent a wonderful pass. Gnabry took the ball into the restricted area and shot it, hitting the inside of the post and bouncing into the goal. There was nothing the goalkeeper could do. Bayern leads Leipzig 1-0.

In the 28th minute, Ke Manmiao passed, and Mucia pulled a follow-up shot and hit the side net.

After holding Bayern’s three axes, Leipzig began to fight back. In the 33rd minute, Szoboszlai kicked the door outside the penalty area and was saved by Sommer. In the 34th minute, Nkunku hit the door from a small angle, which was solved by Sommer. In the 37th minute, hals Tengberg made a cross from the left, and olmo scored a header and was scored by Sommer.

In the 39th minute, Cancelo made a cross from the bottom, and Koeman headed the ball to the top.

In the second half, Leipzig’s sustained attack paid off, while Bayern, who failed to score the second goal, collapsed. In the 64th minute, Lemer cooperated with Nkunku and hit the door successfully. Leipzig equalized the score. In the 74th minute, Palva tripped over Nkunku’s delivery point in the restricted area, and Nkunku took the penalty. Leipzig overtook the score. In the 84th minute, Mazravi gave Leipzig a penalty, and Szoboszlai hit the penalty. Leipzig sealed the victory 3-1.

After the battle, Bayern scored 68 points in 33 battles, and only led Dortmund by 1 point in the first round. Dortmund can break Bayern’s monopoly on the Bundesliga title as long as it beats augsburg and Mainz in the remaining two rounds. Bayern’s change of coach this season will be as embarrassing as Chelsea’s. Before nagel Mann finished class, Bayern still had the hope of winning the triple crown. When tuchel came, Bayern’s final season was nothing.

The Asian Cup is crazy again: Vietnam scored 11-0, the national football team broke the 9-year dilemma, and the sword refers to the World Youth Championship.

The Asian Cup is crazy again: Vietnam scored 11-0, the national football team broke the 9-year dilemma, and the sword refers to the World Youth Championship.

Text/Bin Shaokan Autumn (beginning) March, just as the Asian Football Championship started. The men’s soccer team participated in Uzbekistan U20 Asian Cup; It also brought many football festivals to Asian fans; A few days ago, the Asian Cup was crazy. First of all, Vietnam won two consecutive victories in the men’s soccer group match, beating Australia and Qatar. Unfortunately, they finally did it. Unfortunately, he was out again. Although he scored 6 points, he still couldn’t advance to the group stage.

In the first Asian Cup qualifiers of women’s football, the Australian women’s football team played crazy, beating Guam 13-0 and the China women’s football team beating the Filipino women’s football team 6-0; Another 11-0 victory hit the Singapore women’s football team hard. Although in the past, Vietnamese women’s football team was recognized as a weak team, with the development of Vietnamese football, their men’s and women’s football teams have risen a lot. In the future, they are bound to become the China team. Another new patient.

In terms of men’s soccer in China, in the group stage, 3 matches, 1 win, 1 draw, 1 loss and 4 points were accumulated. In the last round, thanks to the Japanese team’s victory over Saudi Arabia, the China men’s soccer team finally qualified in the group stage and reached the Asian Games. The top 8 in the youth competition, and that record also broke the dilemma of the youth national team for many years and returned to the top 8 seats after 9 years.

Judging from the overall process of the group stage, although the performance of China Men’s Football Team is remarkable, it does not have much advantage in the scene. Even against Kyrgyzstan, the weakest team in the group, the passport control organization of national youth players is completely at a disadvantage, and beating Saudi Arabia 2-0 is also a complete upset. In this game, the possession rate is as low as less than 30%. However, the game focuses on results. And then winning the bus is also commendable.

After the China men’s soccer team qualified, they also fell into an extreme situation. In other words, the South Korean team was the first to be criticized in the knockout. There are too many opportunities for men’s soccer in China. For China men’s soccer team, there is no way out. They can only fight hard to reach the top four, reach the top four of the Asian Youth Championship and win the World Cup. Tickets for the tournament, so the goal of China Men’s Football Team in this Asian Youth Championship is to beat the World Youth Championship with all one’s strength.

The cost of obtaining customers is rising year by year. How can intelligent marketing grasp business opportunities and maximize clues?

The decline of mobile internet traffic dividend is a market consensus, and it has entered the stage of stock game.

As a result, many marketing practitioners have found a problem:

The cost of obtaining customers for enterprises is getting higher and higher, even to the stage of doubling.

The cost of customer acquisition has become the "sword of Damocles" hanging over the heads of marketers.

Harvard Business Review has studied the value retained by users and found that 70% of companies agree that it is cheaper to retain existing users than to regain a user; The CAC (customer acquisition cost) of a new user is more than five times higher than that of keeping an old user; Increasing the user retention rate can increase the profit by 25%~125%.

So, since the acquisition cost of new users is so high, can we give up new users?

Obviously impossible. At present, everyone’s approach is to grasp both new customers and customer retention.

A fiery new way has emerged-refined operation.

Regarding refined operations, some people think that users are diverted from the APP side of products to WeChat official account and WeChat communities; Some people think that it is to send greeting messages to users of offline stores every holiday; Others believe that it is the automatic reach of thousands of people. Whether or not, these practices are the embodiment of refined operation, but not the whole picture.


Refined operation refers to the behavior of combining the data analysis of channels, user behavior and other dimensions with the development stage of the enterprise to carry out targeted operation activities for users in order to achieve operational objectives. This operation goal can be to gain more new users, improve the retention rate of users, improve the conversion rate of core business links, etc., and it is necessary to pay attention to the whole life cycle of customers.

Traditional marketing of enterprises often wastes a lot of resources on invalid customers, and the labor cost and time cost of acquiring customers are getting higher and higher. Now the era of extensive operation and volume marketing has passed, and it has been replaced by refined operation. Studying the life cycle of users is the complete development process from the beginning of contact with products/services to the end of leaving products/services, and implementing different marketing strategies for different stages.

Refined operation requires operators to pay attention to the whole life cycle of customers. The word customer lifecycle management is not unfamiliar to marketers, but there are not many enterprises that really do a good job in customer lifecycle management. There are many reasons, such as unclear division of stage strategies and scenarios, lagging human resources, high operating costs, etc., which may affect the effect of user life cycle management. However, with the development of artificial intelligence and big data technology, marketing has also begun to move towards intelligence and automation. A set of automatic marketing scheme put forward by Wofeng Technology is a good help for enterprises to solve this problem.


Overview of outbound robot application scenarios

On the one hand, the quality of non-advertising leads is uneven, it is difficult to identify the intended customers, and the industry competition is fierce; But on the other hand, advertising in online channels is often accompanied by high advertising costs. How to quickly reach and identify the obtained clues is a good way to ensure that the clues are not lost.

Wofeng technology outbound robot can batch high concurrent outbound calls and automatically complete pre-sales clue filtering. For missed customers, it can automatically call back and reach users efficiently. The outbound robot can intelligently identify customer intentions, automatically judge and mark customer intentions, and improve the efficiency of clue screening. AI algorithm intelligently extracts key information expressed by customers and generates customer portrait labels. Enterprises can conduct differentiated marketing according to the labels and provide decision optimization for operators.

Traditional manual communication and drainage methods are inefficient, ineffective and costly, and it is difficult to reach all customers. The customer label is not clear, and it is difficult to do hierarchical and refined operations.

Enterprises can use the customer database to launch intelligent group calls to public customers, screen high-intention customers to invite them to add, and quickly improve the pass rate of adding powder. Enterprise WeChat powder application is different from a micro-application, which will not appear on the regular "new friends" page, but will be displayed in the notification message of enterprise WeChat. Simply using active powder addition, users can easily ignore it, resulting in low powder addition rate. Combined with AI outbound, users can be informed of the specific entrance to apply through friends, thus improving the powder adding rate.

In the event marketing scenario, the online delivery cost is high, and it is impossible to accurately reach consumers point to point; SMS, Push and other methods are passive and have low opening rate.

1) Accurate customer identification and reach: distinguish registered customers, historical transactions and other customer types, generate customer portraits based on historical consumption information, customer registration information and outbound history, and identify core target customers to accurately push marketing activities.

2) Speech customization: preset multiple sets of standard speech according to common event marketing scenarios, and form a differentiated speech library in opening remarks, brand wake-up words and temptation points (gifts, discounts, coupons, etc.). Match the customer’s portrait accurately, and ensure the transformation effect.

When a customer initiates an order, but has not paid for a long time, or has paid the deposit, but has not paid the final payment, etc., the enterprise can use AI outbound to make a reminder, so that interested customers can pay quickly.

During the promotion period, under the gameplay of deposit inflation, users need to pay deposit+final payment, but the date of final payment is different; Enterprises can call for payment on each user’s last payment day, and attach a page link through SMS, which can greatly improve the efficiency of payment collection.

It is difficult to quantify the work of service personnel, and the efficiency of manual sampling and return visit and manual entry of results is low.

After the sale, the outbound robot can make outbound calls in batches with high concurrency, quickly complete the return visit task, conduct targeted marketing for customer problems in the return visit process, and automatically recall customers who are not connected, ensuring the reach rate and return visit effect. After the return visit, statistical analysis report and public opinion analysis results can be automatically generated according to the call records, which can assist business decision-making and provide reference for the next marketing of enterprises.

Wofeng technology outbound robot runs through the whole life cycle of users from five scenarios: clue screening, private domain drainage, activity notification, order reminder and after-sales service. For enterprises, outbound robots, as intelligent tools, help enterprises to operate, improve user retention rate, reduce costs, improve transformation, and continuously tap the growth value.

Artificial intelligence, infinite charm; It will replace human work and trigger drastic changes in social structure.

I. Overview

Artificial intelligence (AI) is the basic principle, method and technology to study how to apply computer software and hardware to simulate some human thinking processes and intelligent behaviors (such as learning, reasoning, thinking, planning, etc.), and to create computers similar to human brain intelligence, so that computers can achieve higher-level applications. Include robot, language recognition, image recognition, natural language processing and expert system. It can simulate the information process of human consciousness and thinking. It is not human intelligence, but it can think like human beings, and it may exceed human intelligence.

It is a branch of computer science, which has been called one of the world’s three cutting-edge technologies (space technology, energy technology and artificial intelligence) since 1970s, and is also considered as one of the three cutting-edge technologies (genetic engineering, nanoscience and artificial intelligence) in the 21st century.

In the past 30 years, it has developed rapidly, been widely used in many disciplines and achieved fruitful results. Artificial intelligence has gradually become an independent branch, and has become a system of its own both in theory and practice.

Second, the course

In the summer of 1956, a group of far-sighted young scientists, led by McCarthy, Minsky, Rochester and Shen Nong, got together to study and discuss a series of related problems of simulating intelligence with machines, and put forward the term "artificial intelligence" for the first time, which marked the formal birth of this new discipline.

In May 1997, the "Deep Blue" computer developed by IBM defeated the chess champion Kasparov, which is one of the perfect manifestations of artificial intelligence technology.

Nowadays, artificial intelligence is booming. In many places and aspects, artificial intelligence is affecting human beings more and more closely and deeply. At present, the most popular ChatGPT is a typical example. Computers help human beings to do the work that originally belonged to human beings. Computers play its role for human beings with its high speed and accuracy. Artificial intelligence has always been the frontier subject of computer science, and computer programming languages and other computer software have existed because of the progress of artificial intelligence.

Third, the direction

Subjects involved:

Philosophy and cognitive science, mathematics, neurophysiology, psychology, computer science, information theory, cybernetics, uncertainty, bionics, social structure and Scientific Outlook on Development.

Research scope:

Language learning and processing, knowledge representation, intelligent search, reasoning, planning, machine science, knowledge acquisition, combinatorial scheduling problem, perception problem, pattern recognition, logic programming, soft computing, imprecise and uncertain management, artificial life, neural network, complex system, genetic algorithm.

The main contents of the research are: knowledge representation, automatic reasoning and search methods, mechanics and knowledge acquisition, knowledge processing system, natural language understanding, computer vision, intelligent robots, automatic programming and so on.

Strong artificial intelligence and weak artificial intelligence:

1. From the viewpoint of strong artificial intelligence, the computer is not only a tool to study people’s thinking, on the contrary, as long as proper programs are run, the computer itself is thinking, and it is possible to create intelligent machines that can really reason and solve problems, and such machines will be considered conscious and self-conscious.

There are two types of strong artificial intelligence:

Human-like artificial intelligence, that is, thinking and reasoning of machines, is just like human thinking.

Non-human artificial intelligence, that is, machines produce completely different perceptions and consciousness from people, and use completely different reasoning methods from people.

2. From the viewpoint of weak artificial intelligence, it is impossible to create intelligent machines that can really reason and solve problems. These machines just look intelligent, but they don’t really have intelligence and won’t have independent consciousness.

Weak artificial intelligence, also known as sub-artificial intelligence, is developing rapidly now. Especially after the economic crisis in 2008, the United States, Japan and Europe hope to realize re-industrialization by robots, and industrial robots develop at a faster speed, which has further promoted the continuous breakthrough of weak artificial intelligence and related industries. Many tasks that must be done by people can now be realized by robots. The mainstream scientific research focuses on weak artificial intelligence, which has made considerable achievements, while strong artificial intelligence is temporarily in the bottleneck and needs further efforts from scientists and human beings.

Fourth, the application

Application functions: simulation of machine vision, hearing, touch, feeling and thinking mode, including fingerprint recognition, face recognition, retina recognition, iris recognition, palmprint recognition, expert system, intelligent search, theorem proving, logical reasoning, game, information induction and dialectical processing, etc.

Application fields: machine translation, intelligent control, expert system, robotics, language and image understanding, genetic programming robot factory, automatic programming, aerospace application, huge information processing, storage and management, execution of complex or large-scale tasks that cannot be performed by combined living beings, and so on.

Practical application case:

Digital family, digital architecture and digital life.

A digital life service system that takes building as the carrier and uses new generation information technologies such as Internet of Things, cloud computing, big data, mobile communication, artificial intelligence, etc. to realize the interconnection of life products such as system platform and home, and meet the needs of users’ information acquisition and use.

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V. Impact

1. Impact on natural science: In disciplines that need to use mathematical computer tools to solve problems, the help brought by AI is self-evident. More importantly, AI, in turn, helps human beings to finally understand the formation of their own intelligence.

2. Impact on economy: Expert system goes deeper into all walks of life, bringing huge macro benefits. AI has also promoted the development of computer industry and network industry. But at the same time, it also brings the problem of labor employment. Due to the application of AI in science, technology and engineering, it can replace human beings in all kinds of technical work and mental work, which will cause drastic changes in social structure.

3. Impact on society: AI also provides a new model for human cultural life. The existing games will gradually develop into more intelligent interactive cultural and entertainment means. Today, the application of artificial intelligence in games has gone deep into the development of major game manufacturers.

Artificial intelligence itself is an advanced research, which needs to carry out modern scientific research with a future vision, so it is likely to touch the ethical bottom line. As a sensitive issue that may be involved in scientific research, it is necessary to prevent possible conflicts as soon as possible, instead of trying to resolve them when the contradictions are insoluble.

Human beings’ curiosity and exploration of the unknown world has never stopped, and artificial intelligence has become an acceleration engine for reaching distant places.

Sixth, the recent concept of artificial intelligence bull stocks

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