On April 12th, at the family new product launch conference, Baojun brand officially unveiled its brand-new Tianyu architecture. Tianyu architecture is the innovative achievement of Baojun brand integrating electrification and intelligent technology, and its architecture bandwidth is wide, covering all kinds of models from medium to large cars.
By breaking through the limitation of building cars, the architecture realizes cross-platform development and provides more diversified travel choices for different user groups. According to the travel needs of different user groups, Tianyu architecture is divided into three platforms: S, M and D.
S platform’s products, the size range covers 2500mm-3500mm, the main "personalized small scooter." The products of this platform are specially designed for young people who pursue individuality. The core scenes include commuting to work and social play in the city.
The M platform mainly promotes the "mainstream medium scooter", and the size range covers 3500mm-4600mm. This platform is mainly for young families, and its products focus on economy, giving users a car experience with enough space, enough battery life, more storage and good power.
Platform D focuses on "full-scene family car", and the size range covers 4600 mm-5000 mm. This platform is aimed at multi-child families with more extensive car scenes. Meet family trips, long-distance trips and daily commuting.
The official also announced the new product planning based on the D platform of Tianyu architecture. The first five-seat full-scene intelligent SUV will be officially launched in the third quarter of 2024, while the first six-seat full-scene intelligent SUV will be released in the fourth quarter of 2024.
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