Phoenix Cinema Line Manager Index | Qingming File "Grass and Trees" is over-marketed? Bao Beier’s new film fears the bottom of word of mouth

Phoenix Cinema Line Manager Index | Qingming File "Grass and Trees" is over-marketed? Bao Beier’s new film fears the bottom of word of mouth

On April 3rd, Qingming File is about to kick off, bringing together a number of first-line cinema workers from all over the country to launch 【Phoenix cinema manager index]Series planning, which evaluates and predicts the film market trend from five dimensions, including: the strength of the company, the strength of the director, the degree of excellent production, the publicity effect and the comprehensive score.

The box office forecast of Qingming movies is as follows:

Bao Beier’s new film "The Great Anti-school": The word-of-mouth expectation is not good. The film is starred by a group of comedians such as team Mahua FunAge and Bao Beier, and it has a certain basic disc. However, Bao Beier’s audience is so poor that he lacks appeal both as a director and an actor. From the material point of view, the production is not excellent, and there is no place for publicity.

Angel, Chen Jianbin and Leo starred in "Between Trees and Plants": Although the pre-marketing was out of the loop, some people thought that it was over-marketed. In the cinema manager’s box office forecast, the box office of 120 million is only ranked fourth, and the combination of powerful actors and young flow actors is very topical, and the film production is also very excellent. However, the director is an art film, and it is still doubtful whether he can control the commercial theme. If the quality is not as good as "Put all your eggs in one basket", it may cause word of mouth to bite.

Miyazaki Hayao’s new work "What kind of life do you want to live" was predicted by cinema people as the box office champion of this Qingming file; Tao Hong Jr. and William Feng starred in The Yellowbird Behind! "or will become the second box office. Snow Leopard is a film written and directed by director Pema Tseden, which premiered in the non-competition screening unit of the 80th Venice Film Festival on September 6th, 2023. Pema Tseden’s ability as a director is excellent, but his performance may not be ideal when he comes to the cinema, so he can only rely on art film lovers as "tap water" for fermentation.

According to the data of Lighthouse Professional Edition, as of 17: 14 on April 3rd, the box office (including pre-sales) of eight new films in Qingming Festival in 2024 reached 140 million yuan, with an outstanding overall performance. Among them, Miyazaki Hayao’s new work and the best animated feature film "What kind of life do you want to live" made outstanding contributions, and the box office has exceeded 120 million yuan, leading the box office list of Qingming Festival in a discontinuous way.

Eight new Qingming movies include "What kind of life do you want to live" and "The yellowbird is behind! Snow Leopard, The Big Anti-school, Between the Plants and Trees, The Snow Queen 5: The Battle of Melting Ice, Zero Limit, Midnight tales of mystery, etc.

Phoenix cinema manager index]From the perspective of cinema professionals, combined with intuitive multi-dimensional maps, we will provide real, fresh and valuable reference data for the industry, strive to become the vane of cinema trends, and also provide reference for viewers to choose offline viewing.

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