Cctv news(Reporter wanglili) The Spring Festival is coming soon, and the booming domestic market has also entered the "Spring Festival mode". Recently, a housekeeping platform in Beijing has launched the Spring Festival nanny service. The price of "7-day nanny" is 4,699 yuan, the price of "14-day nanny" is 9,299 yuan, and the price of "21-day nanny" is 13,799 yuan, which is twice as high as usual.
Then, whether there is a shortage of personnel and rising service costs during the Spring Festival in the domestic market, the reporter conducted a survey.
Status quo: the price is raised by 10%— 20% network about personalized service becomes a trend.
Announcement of service price adjustment of domestic service company during the Spring Festival. (Network screenshot)
At 1 pm on January 31st, 53-year-old Chen Wensheng came to Nanhai Street Plastic Company Community in Taiyuan City, where he had to finish the task of cleaning the glass and cleaning the kitchen ordered by his employer. "This is my second single service today. The more I get to work, the more I live. Most of the work received years ago was mainly to clean the glass. "
"Usually, the charge for cleaning glass ranges from 120 yuan to 180 yuan. Now the starting price is 200 yuan, and the room with large area charges more. Basically, the money earned in the month before last year was twice as much as usual. " Chen Wensheng said that most of his domestic service companies are foreigners, and although they earn more money than usual during the Chinese New Year, everyone still chooses to go home for the Chinese New Year.
According to statistics, nearly 40% of employees of some domestic companies in Beijing choose to return home for the New Year, and the proportion of domestic workers on some platforms even reaches 90%. Subsequently, the reporter consulted a number of domestic service companies in the country by telephone as an employer, and found that during the Spring Festival, the shortage of domestic workers in first-tier cities was particularly obvious, among which, live-in nannies, moonshine and so on were particularly short.
During the interview, a staff member of a domestic service company in Beijing said that most of the domestic service staff of the company had left Beijing to return home, and a large part of those who were willing to stay in Beijing during the Spring Festival were due to the rising service price. Take his company as an example, the hourly worker was raised from 40 yuan to 50 yuan. The nanny has been adjusted from 5000 yuan per month to 6000 yuan now. Among them, domestic workers who cleaned years ago are the best sellers, and they can earn twice as much as usual this month.
The staff of a housekeeping company in Shanghai said that the market demand for nannies and new moons was particularly obvious during the Spring Festival. Take the live-in nanny as an example. According to the different grades of gold medal, love, five stars, excellent and advanced, the monthly expenses of the Spring Festival range from 5,000 yuan to 10,000 yuan, and the prices are all raised by about 10%.
A staff member of Tianjin Family Service Association said that on the eve of the Spring Festival, the price of domestic service industry rose by 10%-15% than usual, and it is expected that the original price will be gradually restored after the tenth day of the first month.
In Taiyuan, Shanxi Province, it is especially difficult to find short-term care workers during the Spring Festival. Manager Han of a domestic service company in Taiyuan said that as the Spring Festival approaches, a large number of domestic service workers return home for the New Year, and the monthly fee rises from the previous 8,000 yuan to 11,000 yuan, the nanny fee rises from the average 4,000 yuan to 5,000 yuan per month, and the care workers rise from 150 yuan to 260 yuan every day.
In addition, booking personalized professional domestic service online has also become a consumption trend. The reporter saw from the major domestic service platforms that with the diversification of consumer demand, the content of domestic service is becoming more and more detailed, and the new personalized services such as New Year’s Eve chef, air purification, mite removal and fish tank cleaning are increasingly welcomed by the public.
Measures: Return to hometown at the wrong peak and introduce domestic workers to fill the vacancy.
Is it reasonable for domestic service companies to raise their own prices during the Spring Festival?
A staff member of the convenience service hotline of Taiyuan Municipal People’s Government said that similar domestic service, car washing and other industries can set their own prices according to market rules as long as the merchants clearly mark the price and clearly inform customers of the price increase.
In view of the possible shortage of domestic service personnel in major cities throughout the country during the Spring Festival, relevant departments have already made preparations and arrangements. At the regular press conference of the Ministry of Commerce on January 17th, Gao Feng, a spokesman for the Ministry of Commerce, said that at present, commercial authorities in Beijing, Shanghai and other places are taking various measures to make overall arrangements for domestic service personnel to take up their posts during the Spring Festival, focusing on ensuring services such as home-based care for the elderly, parenting and maternal and child care.
In addition, local domestic enterprises are also "fancy retaining people" by returning to their hometowns at the wrong peak and giving subsidies and rewards. At the same time, they also introduce high-quality domestic workers from other places to fill the vacancies.
Lvliang has signed an employment cooperation agreement with domestic service associations in Beijing and other places. During the Spring Festival, 150 outstanding "Lvliang Mountain Care Workers" will come to Beijing. Similarly, the poverty alleviation office in Tianzhen County, Datong, Shanxi Province will also send domestic helpers to Beijing, thus filling the "labor shortage" in Beijing’s domestic market during the Spring Festival.
In addition, from January 28th to February 19th, Beijing Municipal Bureau of Commerce launched a campaign to guarantee the supply of domestic service market during the Spring Festival, and rewarded domestic servants who stayed in Beijing during the Spring Festival.
The Shanghai Municipal Commission of Commerce has announced 108 enterprises with home service certificates for the municipal government’s practical project, housekeeping, to ensure the uninterrupted domestic market in Shanghai during the Spring Festival.
Nanjing, Jiangsu Province launched the "short-term care for the elderly" campaign to cope with the "labor shortage" in domestic economics during the Spring Festival.
Consumers are reminded that when hiring domestic service personnel, they should choose a regular and qualified domestic service company and sign a written contract with it to avoid disputes.
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